August 7, 2017
We have exciting news!! Today, we broke ground on our newest addition! We are adding an Ultra Star Multi-tainment Center here at Harrah's Cherokee Valley River! It will feature bowling, arcade, entertainment, AND a 200+ seat restaurant! Harrah's Cherokee Valley River General Manager Lumpy Lambert opened as the first guest speaker and was excited to get the project rolling. "We're truly excited to continue and expand the Harrah's Cherokee relationship with UltraStar Entertainment. It seems like only yesterday we opened Valley River and already we're expanding!"